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Day 3: Symposium 2014

Day 3: Symposium 2014

CRAFT OF WRITING DAY

Thursday, February 20The Culinary Institute of America at Greystone

 

7:10 AM, 7:40 AM Two shuttles depart for CIA    

Meadowood Reception Lodge

 

7:30 AM Breakfast   

CIA Teaching Kitchen

(Attendees must wear their name badges, and keep to safe aisles in the Teaching Kitchen)

 

8:15 AM Welcome      

EcoLab Theatre

Tom Bensel, managing director, The Culinary Institute of America at Greystone

Karen MacNeil, chairman, Rudd Center for Professional Wine Studies

 

8:30 – 9:45 AM Unexpected Napa Valley Wines

Tasting and writing exercise with Eric Asimov, chief wine critic, The New York Times; Jon Bonné, wine editor, San Francisco Chronicle

 

9:45 – 10:30 AM Facts vs. Fiction with Jay McInerney in conversation with Ted Loos

Jay is a noted author and wine columnist for The Wall Street Journal. Ted is a freelance writer who has covered wine extensively for Town & Country, Departures, Bon Appetit and Epicurious

 

10:30 – 10:45 AM Break

 

10:45 – 11:45 AM What Luxury/Lifestyle Editors Want and Don’t Want

Panel with moderator Richard Bradley, editor, Worth; Jacqueline Gifford, senior editor, Travel + Leisure; Alison Clare Steingold, senior editor, C; Ted Loos, freelance writer, New York Times, Vogue, Vanity Fair

 

11:45 AM  – 12:30 PM Lunch   

Wine Spectator Greystone Restaurant

Featuring unexpected Napa Valley white and red wines

 

12:45 – 1:45 PM Breakout Sessions*

A. Story Pitching, Speed-Dating Style    

Ventura Center

Pitch your best story ideas to these potential assigning editors in five minutes with each: Talia Baiocchi of Punch, Richard Bradley of Worth, Jacqueline Gifford of Travel + Leisure, Alan Kropf of Mutineer, Alison Clare Steingold of C, Sara Schneider of Sunset and David White of Terroirist.com

B. Wine Tasting for Critical Review      

EcoLab Theatre

Taste along with accomplished critics to learn in detail how they taste when reviewing. With moderator Alder Yarrow of Vinography, Ray Isle, executive wine editor, Food & Wine; Lisa Perrotti-Brown, editor-in-chief, Wine Advocate

 

2 – 3:15 PM Tell Me a Story: Make Good Writing Great       

EcoLab Theatre

Lecture and writing exercise with Michael Shapiro, non-fiction author and Columbia University journalism professor

 

3:15 – 4 PM The Crucial Importance of Point of View

Why self evaluation and a recognition of one’s preferences and abilities are vital for wine writers, with The New York Times chief wine critic, Eric Asimov

 

4 – 5 PM Coaching Sessions* / Free time at CIA

 

4:30 PM, 5 PM Two shuttles return to Meadowood

 

6 PM Reception featuring Napa Valley sparkling wine

Woodside Room

 

7 PM Fellowship Dinner

Vintners Room

An elegant dinner honoring fellowship winners, with top-class wines from sponsor wineries, this year featuring wines from the 2004 vintage to mark the 10th annual symposium

 

10 PM After Party featuring dessert and fortified wines

Woodside Room

 

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